Copy that makes your dream clients fall for you,
Buying is an emotional decision...
And I'm the conversion copywriter who evokes emotion...
What does emotion have to do with it? Or to be blunt -- who cares?
Your reader cares. You know, the one you want to buy your product, service, or course.
Your reader expects to feel something. If the emotion isn't there, she won't buy.
What kind of feelings are we talking about?
Your copy can feel like...
- A known-you-forever warm hug
- A splash of cold water in the face
- A rush of hope: "I can see myself becoming a better person, if I work with you..."
Hi, I'm Melanie Sparks, and I write copy that feels like you, connects with your ideal client, and sells.